This is just a very small model to get an idea on how to model an enterprise in order to develop a systemic SWOT analysis. In a concrete case the 4 KNOW-WHY-Questions should help you to collect a lot of concrete hard (money, technology, ....) and soft (motivation, skills, relationships, ....) factors. You can continue to reflect on concrete measures to address your strengths and weaknesses. With quantitative attribute you can monitor the current state of the factors. The position in the Insight Matrix s...