qualitative mini model on sustainability

This mini model already implies that our pollution of the environment and our massive use of resources is after all because of our emotions. A shift towards sustainable consumption thus needs to reward us with the same good feelings.
The model uses different qualitative weightings for short, medium and long term, indicated by the depiction on the arrows.

The model has three feedback loops, two balancing (blue) loops and one reinforcing (red) loop.

The Insight Matrix from happiness shows that short term conventional consumption causes way more good feelings than sustainable consumption.

However, long term sustainable consumption feels great while conventional consumption feels even bad.