The automotive industry and the circular economy

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Although I have modeled it before

I got inspired by the Accenture article

to develop another model.

Look at the presenter for some astonishing insight.

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revenues of rest of automotive industry

profit of selected automaker

profits from volume cars

profits from luxury cars

people who want to own a car

people who need (to use) a car

people define themselves by other things

people choose public transportation

attractiveness of public transportation

attractive offers of car sharing

people want to lower ecological footprint

people choose car sharing

people love / appreciate the brand

recycled / refurbished cars

lower production costs

modular design of cars

continue to offer new conventional cars

collaboration with recycling companies

others decrease prices

people choose this brand for car sharing